Category: Technology


TEDxJohannesburg Salon – Hacking the Farm

I will be speaking on the design of situated technology for urban agriculture at the TEDxJohannesburg Salon – Hacking the Farm on March 1 2018.

From :

“The nature, texture, and complexion of the farm are changing. The gates are opening—slowly if not surely—to many who were previously excluded. Land reform promises to deliver tangible justice to those who’ve been deprived for far too long. Human population is projected to reach an astounding 9.7 billion by 2050. Every mouth will need to eat, and do so well. Climate change remains a challenge. But human ingenuity is hard to beat. Strategies and tactics will emerge. They must emerge. Business models are shifting—the farm is transforming into a high performance, high growth enterprise. It’s adding value to crops, turning commodities into products, and moving up the supply chain. The modern farm is a brand, with a USP, and a target audience. It can double-up as a factory, distillery, restaurant, place of learning, or even a wedding venue. Today’s farm is experimenting with new production methods and processes: biotechnology, big data, GPS, drones, robotics, and autonomous systems. Even the adjectives are changing: the farm can now be smart, precise, vertical, lean, organic, hydroponic, aeroponic, or aquaponic.

The farm, like the future, is not what it used to be.

Get ready for TEDxJohannesburgSalon: Hacking the Farm. The event takes place on 1 March 2018,  at Tshimologong Precinct, in Braamfontein. We’re selecting our speakers from a range of farmers, technologists, agronomists, policymakers, entrepreneurs, commodity traders, chefs, restaurateurs, analysts, and activists. Each will take the farm apart, and put it back together again. Collectively, they will give us a perspective on the exciting changes that the farm is going through, as it transforms to meet the demands of a rapidly approaching future.

We’re thrilled that a truly awesome group of speakers have agree to participate. They include the following:

Wandile Sihlobo: Agricultural Economist, Columnist

Gertjan Meeuws (The Netherlands): Horticulture Engineer

Michris Janse van Rensburg: Farmer, Inventor

Emma Naluyima (Uganda): Veterinarian, Smallholder Farmer

Thato Moagi: Agripreneur, Nuffield International Scholar 2017/18

Claire Reid: Inventor, Entrepreneur, Gardener

Joshua C. Ngoma: Serial Entrepreneur

Tola Okunlula: Researcher, Afrika Burner

Jimmy Ka-Botha: Farmer

Mojisola Ojebode (Nigeria) : Biochemist, Social Entrepreneur

Busiso Moyo: Researcher, Food Activist

Matt Purkis: Green Economy Entrepreneur

Tracy Ledger: Author, Food Security Specialist

Brad Meiring: Entrepreneur, Geologist

Naudé Malan: Developmental Studies Researcher

Angus Donald Campbell: Industrial Designer, Design Researcher

Brian Dick: Slow Food Advocate

Michael Rudolph: Professor, Urban Farming Advocate

Thabi Nkosi: Agricultural Economist

Edward Mabaya (Zimbabwe, USA): Agricultural Economist, Academic

Stay tuned for more information. Buy your tickets here.”


World Information Architecture Day 2017

I will be speaking at World Information Architecture Day on Saturday, 18 February 2017

The topic of my presentation is “Exploring Human Activity: Technology Innovation on the Periphery”

Professional designers often disregard users’ design agency. Negating the power of “lay designers” thus, is arguably at the cost of the relevance of a final design for its intended users. This is nowhere more evident than in so-called “developing” contexts where people have always been driven to design and innovate due to inequality, poverty, and unmet needs. Utilising the framework of activity theory, I will explore exceptional examples of grassroots innovation in South Africa. The aim of this is to encourage expert designers to shift their gaze and align their skills to amplify the efforts of lay designers in order to result in more sustainable and appropriate change.

Tickets for the event can be bought at: 
– General admission: R200.00pp (includes lunch, snacks and refreshments)
– Student admission: R50.00pp *must have a valid student card* (includes lunch, snacks and refreshments)

For more info go to:

Program Schedule
9.00 – 9.30     Registration and tea

9.30- 9.50      Welcome (‘IA Today’ with Jason Hobbs)

9.50 – 10.20    Thandi Guilherme (Freethinking – Gold Sponsor speaker)
10.20 – 10.30   Nicholas Hobson (Accenture Interactive)
10.30 – 11.00   Terence Fenn (University of Johannesburg)

11.00 – 11.30   Tea

11.30 – 12.00   Helga Stegmann (Mantaray)
12.00 – 12.30   Lindi Maritz and Robin Turner (Greenside Design Centre)

12.30 – 1.30    Lunch

1.30 – 2.00     Dean Broadley (Barclays Africa Group)
2.00 – 2.10     Ayomide Onasanya (Acumen Media)
2.10 – 2.40     Angus Campbell (University of Johannesburg)
2.40 – 2.50     Yael Gold (University of Johannesburg)

2.50 – 3.10     Breather

3.10 – 3.20     Raeesah Karriem (Greenside Design Centre)
3.20 – 3.30     Stuart Windram (University of Johannesburg)
3.30 – 3.40     Guidione Machava (MozDevs)

3.40 – 4.00     Thank you & give-aways

4.00    After party hosted by the Greenside Design Centre At ‘Rim & Rubber’ on Gleneagles Drive, Greenside